HERE and Genesys Partner to Tackle Distracted Driving and Deliver Next-Generation Navigation Experiences in India

  • Strategic collaboration brings dynamic maps, real-time traffic updates and integrated safety features to Indian vehicles
  • Partnership supports India’s automotive shift toward software-defined, connected driving experiences

Mumbai, India – HERE Technologies, the global leader in digital mapping and location data, and Genesys International, a leading Indian geospatial solutions company, have joined forces to radically improve the in-car navigation experience and strengthen road safety efforts across India.

Together, HERE and Genesys International are planning to develop a next-generation, in-car navigation system that targets distracted driving. The companies are focused on providing Indian drivers with a seamless digital cockpit user experience with rich features that include live map and navigation capabilities, road hazard alerts and real-time traffic information from HERE, alongside integrated Advanced Driver Assistance Systems (ADAS) functions from Genesys International.

Approximately 80,000 people are killed in road crashes every year across India, with more than 3,000 fatalities attributed to mobile phone use, according to India’s Ministry of Road Transport and Highways. This presents a clear opportunity to integrate in-car navigation and the vehicle systems to reduce driver distraction, enhance safety and deliver advanced user experiences.

A recent HERE survey involving a representative sample of road users across India revealed 98% of respondents expressed concerns about road safety. Furthermore, 91% of respondents believed ADAS functions are key for road safety. The shift toward Software-Defined Vehicles (SDVs) and the broader digital transformation in the automotive sector is creating momentum for change. As automakers in India look to match global trends, embedded navigation systems that work seamlessly with a vehicle’s safety and infotainment platforms are becoming essential.

“There is a clear call from road users in India for more accessible and advanced vehicle safety technologies, including ADAS,” said Deon Newman, Senior Vice President and General Manager for Asia Pacific, at HERE Technologies. “Our collaboration with Genesys International bridges global expertise and local innovation enabling automakers to integrate intelligent, ADAS-ready solutions that support safer, smarter, and more connected driving experiences in India.

In recent years, Indian automotive manufacturers have begun offering digital navigation systems in newer models. However, solutions have faced challenges in keeping pace with the expectations of today’s drivers. To address this gap, this partnership combines HERE Navigation’s customizable, digital cockpit-ready software with ADAS from Genesys International to deliver a dynamic, intuitive and safe in-vehicle experience. Powered by AI, HERE’s mapping architecture provides real-time updates on road conditions, speed limits, real-time traffic, optimized routes for EV, and charging stations, ensuring precise, context-aware guidance for drivers.

Commenting on this partnership, Sajid Malik, Chairman & Managing Director of Genesys International Corporation, said: “This partnership with HERE is a significant step in our effort to improve the safety and intelligence of India's roads. We are combining our India-specific ADAS map technology with HERE's worldwide navigation platform to assist automakers in offering truly connected, context-aware driving experiences. This strategic partnership supports India's automotive transition to software-defined, connected mobility by providing Indian cars with integrated safety features, dynamic maps, and real-time traffic updates.”

HERE has a strong presence in India, with over 3,000 employees working across offices in three major Indian cities. Committed to the principle of “Made in India, for India”, this partnership reinforces the commitment of both companies to support OEMs in shaping the future of mobility in India – one that prioritizes safety, convenience, and real-time intelligence.

Looking ahead, HERE and Genesys International plan to jointly innovate on advanced mobility solutions focused on keeping drivers safe on the roads in India. As part of their long-term vision and commitment to India, both companies will explore the establishment of a dedicated mobility innovation center in India, where local teams will co-develop and pilot solutions that directly addresses the challenges Indian drivers face daily.

Customers of HERE include nearly every global automaker, leaders in transportation and logistics, and public sector agencies worldwide. HERE is the global market leader for automotive-grade maps designed to power navigation, advanced driving assistance, EV and automated driving systems. More than 54 million vehicles today rely on maps from HERE for advanced driving assistance systems (ADAS) and automated driving functions. HERE location data and software services have now been used in 222+ million vehicles globally.

Genesys International Corporation Ltd. is a leading provider of advanced mapping, surveying, and geospatial solutions. With over 23 years of domain expertise and 2,000+ professionals, Genesys delivers high-precision 3D mapping, ADAS-ready HD maps, and cutting-edge digital twin and AI-driven platforms. Headquartered in Mumbai with multiple production centers, Genesys serves a global client base—including Fortune 500 companies and SMEs—across automotive, infrastructure, utilities, and e-governance sectors. As one of the world’s largest LiDAR acquisition and processing firms, Genesys has mapped over 2 million kilometers, powering critical applications in navigation, autonomous systems, and smart mobility, shaping the future of connected, safe, and sustainable transportation.

Media Contacts

Genesys International Corporation

investors@igenesys.com

Branding Edge

Shreeya Namjoshi

+91 7715836283

shreeya@Brandingedgestrategies.com

HERE Technologies

Vanessa Lee

+65 9188 6199

Vanessa.lee@here.com

About Genesys International Corporation

Genesys International Corporation Ltd is a premier advanced mapping company. With a team of over 2,000 professionals along with the nationwide Genesys constellation of sensors, the company is building the new India map stack. Genesys International has unique expertise, encompassing an understanding of emerging consumer applications related to mapping technology and the capability to provide cutting-edge solutions on the enterprise and government markets.

About HERE Technologies
HERE has been a pioneer in mapping and location technology for 40 years. Today, HERE’s location platform is recognized as the most complete in the industry, powering location-based products, services and custom maps for organizations and enterprises across the globe. From autonomous driving and seamless logistics to new mobility experiences, HERE allows its partners and customers to innovate while retaining control over their data and safeguarding privacy. Find out how HERE is moving the world forward at here.com. 

Attachment

  • HERE and Genesys

HERE and Genesys Partner to Tackle Distracted Driving and Deliver Next-Generation Navigation Experiences in India


THỦ THUẬT HAY

Cách Hack Kim Cương Game Phục Kích [Uy tín - Auto thắng]

Bạn đang tìm kiếm một cách hack kim cương Game Phục Kích? Nếu vậy, bạn đã tìm đúng nơi để download về rồi đấy! Trong bài viết này, trangcongnghe.vn sẽ hướng dẫn các bạn cách Hack Phục Kích mới nhất cài đặt miễn phí

Tạo bản phân phối Linux của riêng bạn với Ubuntu Imager

Đã bao giờ bạn muốn tự tạo bản phân phối Linux của riêng mình nhưng không biết bắt đầu từ đâu? Nó dễ hơn bạn nghĩ đấy. Distroshare Ubuntu Imager tạo ra một Live ISO có thể cài đặt từ một bản phân phối Ubuntu hoặc phái

7 lý do vì sao người lười có khả năng thành công cao hơn

Mỗi người chúng ta đều ít nhiều lười biếng ở một mức độ nào đó. Một số người lười hơn mức thông thường rất nhiều và chúng ta thường xem điều đó là không tốt. Thế nhưng, nếu điều đó là không đúng thì sao? Sẽ thế nào nếu

Top những ứng dụng nhất định phải cài khi đi phượt

Những chuyến đi cùng ơbạn bè, người thân thường làm chúng ta tốn không ít thời gian để chuẩn bị. Bạn có biết trên điện thoại Android có hàng loạt ứng dụng hỗ trợ rất tốt để bạn rút ngắn thời gian này, cũng như gợi ý

5 cách giúp người dùng trải nghiệm Linux an toàn

Windows là hệ điều hành phổ biết nhất thế giới và tại Việt Nam. Thực tế, không ít người sử dụng Windows mong muốn trải nghiệm trên một hệ điều hành khác, như Linux chẳng hạn. Những lời khen dành cho Linux luôn hấp dẫn

ĐÁNH GIÁ NHANH

Đánh giá pin smartphone Philips V377: Sánh ngang Asus Zenfone Max

Philips V377 là mẫu smartphone giá rẻ nổi bật ở mức dung lượng pin lên đến 5000 mAh, tương đương với mức của Asus Zenfone Max.

Trên tay và đánh giá nhanh Philips E168

E168 là một trong hai sản phẩm dòng điện thoại cơ bản mới ra mắt của Philips. Đây là một chiếc điện thoại cơ bản, nhỏ gọn, đáp ứng tốt nhu cầu nghe gọi cũng như giải trí đơn giản, với một mức giá rất tốt. Philips E168

So sánh camera Galaxy S8 vs hai máy ảnh Panasonic GH4 và Nikon D5100

Bỏ qua những giới hạn giữa smatphone và máy ảnh, mới đây trang tin PhoneArena đã có bài so sánh camera giữa Galaxy S8 với Panasonic GH4 - chiếc máy ảnh mirrorless có giá 2000 USD và Nikon D5100 - một trong những DSLR